Brancrisp Bread

Brancrisp Bread

Little changes in Search Marketing programs can yield big results.

buZZgen delivers a
10X return
for Brancrisp
Bread Sales
What can we do for you?

Who is the client?
Brancrisp Bread is a revolutionary high fiber bran cracker manufactured in Norway. The product has won critical and dietary acclaim across the United States.

What is their need/goal?
Brancrisp Bread needed to improve their ROI in their Search marketing efforts.

What was the clients problem/goal/need?
Brancrisp Bread had an existing SEM program but was not getting a good ROI

What did buZZgen do for them? Specifically what strategy and tactics were used to improve results?
buZZgen analyzed the existing program and content to pinpoint areas of opportunity and growth. The findings were used to Simplify the program and overhauled keywords and ad copy to focus on core product and concepts.

What was the outcome for the client?
The buZZgen SEM program was delivering a 10X ROI within 2 months while reducing overall costs by 80%

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